Web Style Guide

A guide to using the Wake Forest University template and Content Management System (CMS)

Typography

Palatino is used for all primary headings. It can be used in a variation of size, style, capitalization, and color. Within our theme, Palatino is only used for the h1 tag, which is 30px, bold, and #312c29. Deviation from this should be consistent with the Wake Forest web colors.

Palatino Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890!@£$%^&*()_+

Palatino Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890!@£$%^&*()_+

Palatino Italic

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

1234567890!@£$%^&*()_+


Georgia should be used for subheadings and the main body copy for Wake Forest sites. The recommneded sizes for subheadings are 21px and 16px respectively. These subheadings are also recommend to be #a67f31 in color. The recommended size for body copy is 16px in #625750.

Georgia
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!@£$%^&*()_+

Information Hierarchy

Heading 1

Bold, 30px/1.25em Palatino,”Book Antiqua”, serif, #312c29

Heading 2

Bold 21px/24px Georgia, serif, #a67f31

Heading 3

Bold 16px/21px Georgia, serif, #a67f31

Default Paragraph
16px/22px Georgia, serif, #625750